hard at work

About Us

Talent4 Media

From industry icons to the personalities of tomorrow – Talent4 Media represents an exciting and eclectic portfolio of multi-talented TV & radio presenters and experts.

Professional and fanatical about what we do, we're a focused and growing artiste representation agency, specialising in personalities from different genres and fields of TV & radio broadcasting and specific expertise. If you'd like to find out how we can work together, please contact us.

Whatever the nature of your enquiry, we will always endeavour to respond.

Jo Carlton

Founder & Senior Agent

As one of the most respected faces in celebrity management and casting, Jo Carlton brings her own unique dimension to the industry and its needs. Proactive, highly knowledgeable and with a strong grasp across all media, she is also one of the youngest directors ever to head up an agency of its kind.

Working intimately with her portfolios, Jo helps presenters and experts to develop their artistic identity, whilst also providing her corporate clientele with outstanding talent to maximise their brand impact. By managing a wide diversity of personalities, she ensures that her clients always work with the right people.

Before founding Talent4 Media, Jo spent twelve highly successful years managing Unique Management & Casting; it is a testament to her exceptional abilities that all her previous clients opted to remain with her when she launched her new venture.

Jo Carlton studied English and Drama at Cambridge University. Before becoming a talent management agent, she worked in the film casting and celebrity endorsement industries.

Craig Latto

Senior Agent

Craig has been an agent in the Entertainment industry for more than 20 years. He began his career as an agent working at The Entertainment Partnership with Jo Carlton and Jimmy O'Reilly in 1994. Jo and Craig left in 1996 and set up Unique Artistes for Noel Edmonds, where Craig worked until 2000.

He moved agencies to work with Jimmy O'Reilly at his new company, Silver Fox Artists for 3 years before moving to RDF Management to work with Debi Allen in 2003. They worked together at RDF until 2010 when all the agents moved over to DAA Management and Craig worked there for 7 years. In May 2017 he was delighted to have the opportunity to move over and work again with Jo Carlton at her agency, Talent4 Media.

Jo typing!

Talent4 Media is a leading UK management agency founded by Jo Carlton – representing presenters and experts in…

TV & radio broadcasting

corporate & live events

print media

digital media